Google started beta-testing of Privacy Sandbox in Google Play. Apple added peer group benchmarks in App Analytics. Asodesk introduced Keyword Explorer 2.0 with 9 new features. Read the latest App Store Optimization news from the App Store, Google Play, and Asodesk in our February digest. Read more

Discover the latest update of Keyword Explorer — a tool for analyzing search results from the App Store and Google Play. You can now monitor the evolution of key metrics, evaluate brand-related queries, calculate the average estimated installs per query, compare search results between app stores on one unified chart, and much more! Read more

Apple increased App Store prices for the United Kindom, South Africa, Norway, Hungary, among other countries. Google now allows you to control when changes to your app are sent for review with new Play Console features. Read the most important App Store Optimization news from January about the App Store, Google Play, and Asodesk in our digest. Read more

Apple announced its biggest pricing update in the App Store and added 700 new pricing points. Google clarified rules regarding Target API Level policy. Read all the major ASO news from Google Play and App Store for December in the last digest of 2022. Read more

Apple announced live presentations and Q&A sessions with experts. Google added new core vitals that influence app visibility on Google Play. Asodesk now allows you to see search results in four ASO tools with the Explore button. Read all the important App Store Optimization news from Google Play, App Store, and Asodesk in our digest. Read more

Checking search results for a keyword has become even easier and faster. You no longer need to navigate to Keyword Explorer: just click on the Explore button, which we have added to some ASO tools. Read more

If your App Store Optimization is not effective enough, you need to conduct an ASO audit. It will help to find what is wrong with your ASO strategy and how you can improve it. In our latest article, we give an ASO audit checklist for your app page in Google Play and the App Store. Read more

Apple updated its App Store guidelines. Google introduced 5 updates that can help you to better understand your app’s delivery performance. Asodesk released a global market research on which apps need ASO. Read the most important App Store Optimization news from October about the App Store, Google Play, and Asodesk in our digest. Read more

A good description not only presents facts about an app, but also motivates users to install it. In this article, we will share some tips on how to create app descriptions that will help to increase your app’s Conversion Rate, as well as improve your keyword ranking in Google Play. Read more

Some apps are usually installed via search, while others are downloaded through ads. If you want to understand which type of app you have and if you should invest in ASO, study our ASO Index 2022. Read and find out the top categories for App Store Optimization. Read more

You no longer need to go to the app store every time you need to check search results for a certain keyword. Our new Live Search tool allows you to view search results in the same way they are displayed in the App Store and Google Play. Read about all the capabilities of the tool in our article. Read more

Google implemented a 24-hour delay for the publication of new reviews. Apple increased prices for in-app purchases in many countries. Asodesk introduced the new Keyword Dynamics tool. Read all important App Store Optimization news from the App Store and Google Play for September in our digest. Read more