The new Keyword Dynamics tool will help you analyze your positions for keywords
Asodesk now has a new Keyword Dynamics tool that allows you to view changes in app positions for keywords from the Keyword Table. Here's how it works. Read more
Reviews on Google Play will be published with a 24-hour delay: how it can affect your work
User reviews will appear on Google Play 24 hours after they are written. This news was shared by Mishaal Rahman on his Twitter account, and you can already see it on Google Play Console. According to Google, this new feature will help to automatically recognize suspicious Rating and Review activity. Read more
ASO news digest for August 2022
Taxes and prices in the App Store was increased in Ghana and Turkey. Google introduced the option to monitor deep links in one place on the new Play Console Page. The company also invited developers to participate in the Strike Removal pilot program for Android app devs. Read more
How to increase app downloads and subscriptions in the App Store and Google Play
To increase app revenue, you should work on User Acquisition as well as convert free users to paid subscribers. In this article, experts from Asodesk, Adapty and G5 explain how to boost app downloads in the App Store and Google Play and share tips for increasing the number of paid subscriptions. Read more
ASO news digest for July 2022
Google announced a new Play Policy with important rules on ads, impersonation, alarms, VPNs, health misinformation, and more. Apple added two new placements for Apple Search Ads: on Today tap and apps pages. Huawei launched a new age-related app distribution and age-sensitive app rating system in AppGallery. Read more
ASO news digest for June 2022
At the WWDC22, Apple shared important updates for app publishers: new Benchmarks in App Analytics, Live Activities, Shared with you API, Apple Pay later, and more. Google will pay U.S app developers $90 million. Asodesk turned 6 years old, and we also became a leader in ASO according to the G2 summer report. Read more
Top 18 app promotion challenges you can solve with Asodesk
To effectively promote an app in the App Store and Google Play, publishers need to conduct App Store Optimization, work with reviews, as well as study competitors and the market. In this article, we will explain how to solve all these tasks with the help of Asodesk. Learn about all the features on the platform in one guide and learn how to apply them to your work. Read more
We’re giving you up to 35% off ASO and Reply-to-Reviews Plans
Asodesk turns 6 in June and we want to celebrate the day with you. Instead of cake and champagne, we have a useful bonus — a 35% discount on all annual plans and 20% off all monthly plans for ASO and Replies to Reviews. The offer is valid until June 26 and you can find all the details in this article. Read more
WWDC 2022: 10 main updates that can influence your app’s success
On June 6–10, the long-awaited WWDC 2022 is taking place, and the Apple team has already shared updates on its operating systems. We watched the conference and collected 10 great iOS 16 updates that could affect your app work, promotion, and internal app metrics. Discover the top-10 changes that can help publishers improve their apps. Read more
ASO news digest for May 2022
Apple will allow developers to increase subscription prices in the App Store without notifying users. Google introduced Custom Store Listing improvements, ultra-low prices, new subscription capabilities, and added accessibility tags. Asodesk has added an Estimated Installs metric to the Keyword Table. Read the most important ASO news for May in our digest. Read more
Estimated Installs metric is now available on Keyword Table
Now you will know how many installs each keyword can bring to your app. The new Estimated Installs metric in the Keyword Table lets you decide which words you should or should not add to your metadata. Read more

5 hacks for growing your mobile product with App Store and Google Play user reviews
When developers improve apps according to user reviews, their loyalty, install numbers, and app conversion increase. In this article, we explain how to competently develop a mobile product using reviews in the App Store and Google Play. Read more

















