Which apps need ASO: global market research ASO Index 2022
Some apps are usually installed via search, while others are downloaded through ads. If you want to understand which type of app you have and if you should invest in ASO, study our ASO Index 2022. Read and find out the top categories for App Store Optimization. Read more
ASOdesk Search Index Games Germany: Brand and Non-Brand Searches
This article is a part of our study of popular searches in Germany. In this article, we will analyze in detail how users in the selected country are searching for… Read more
ASOdesk Index Germany Apps: Brand and Non-Brand Searches
One of the ASO manager’s objectives is looking for keyword searches that can significantly boost an app’s visibility in search listing. This requires the analysis of relevant keyword searches and… Read more
Game Search Index: Augmented reality games are the future
After the release of Pokémon GO, augmented reality has became the most popular subcategory of search request in the App Store. The ASOdesk.com team has conducted its own study of App… Read more
Search Brand Index: What are US and UK over branded iOS app types?
Second subcategory research in the field of mobile search traffic by ASOdesk team. Now it’s time to identify — what percentage of mobile traffic goes for brands, and how many percents of… Read more