Apple Search Ads in Brazil and around the World: How to Launch and Scale
On February 22, Apple announced that Apple Search Ads (ASA) is coming to Brazil and eight other Latin American countries. Now is a great time to acquire target users from ASA around the World or to prepare for the launch in Brazil. In this article, we'll discuss how a holistic approach to Apple Search Ads can be an essential driver of iOS app growth. Read more
How to enhance ASO with Apple Search Ads
In this article, we'll discuss how to find the best queries using ASO tools and Apple Search Ads, protect search results from other apps, and maximize the effect of ASO and ad campaigns. Read more
How to choose keywords that will generate revenue for your app
Your app might get into the top and gain organic installs, but still fail to generate revenue. So, which keywords will make a profit for your app? Read this article to find out. Read more
Using Branded Keywords in ASO Strategy
Branded keywords drive close to 50% of the App Store search traffic, according to SplitMetrics. Many apps want to eat a piece of that search traffic pie from the one… Read more
Apple launches Apple Search Ads in 46 countries
Apple is launching the most extensive update for Apple Search Ads. Apple just added 46 countries to Apple Search Ads. Read more
