ASO: why you need optimization and how you should work with it to get more installs
If you want to get more installs of your app, it is not enough just to pay for promotion and PR. According to Apple, 65% installs come from search. Users… Read more
How can iteration help specialist in App Store Optimization
Bringing an app to top positions on App Store and Google play takes more than a one-time optimization. At least 6-8 iterations are required. In this article Sergey Sharov, co-founder… Read more
What to consider optimizing the app page for foreign languages
If you plan to expand your app’s geography, you need to localize its metadata into other languages. This will help cover additional users and overtake competitors in local markets, but… Read more
How to measure the effectiveness of textual ASO
In order to correctly evaluate the effectiveness of textual ASO, it is important for an ASO-specialist to know which parameters to pay attention to. In this article, Artem Tkachuk, Onde.app ASO manager… Read more
ASO tears: 9 misconceptions about ASO specialist’s work
In addition to the difficult process tasks, each ASO specialist meets really challenging clients. Ekaterina Sibirko, the ASO specialist at Flo Health and ASO expert at ASOdesk, told what misconceptions… Read more
How to work with Oriental languages on the App Store and Google Play
Greetings. My name is Nikita Lobanov, I’m an ASO Expert at ASOdesk. In this article, I will talk about the peculiarities of Keyword Research and compiling metadata in Oriental languages:… Read more
5 life hacks on app optimization on App Store and Google Play
To get to the top of app stores is challenging. Therefore, it is crustal to continuously look for new approaches and test hypotheses. Sergey Sharov, co-founder of ASOdesk and Angle… Read more
What affects the position of the app on the App Store and Google Play?
To bring an application to top positions of App Store and Google Play, one needs to know what affects its placement. In this article Sergey Sharov, co-founder of ASOdesk and… Read more
How to run ASO in Google Play: the main principles and rules
Artem Tkachuk, Onde.app ASO manager and ASOdesk ASO Expert, shared the main principles and tricks of promoting applications in Google Play, as well as how to work with text description,… Read more
How to get started with ASO and what are the most important things to consider
Sergey Sharov, co-founder of ASOdesk and the Angle Connect agency, explained what ASO for mobile applications is, why it is needed, what business problems it solves, when it begins to… Read more
A Quick Way to Make ASO on Other Languages
Entering new markets could be one of the possible growth points for your mobile applications. For a competent new market entrance, it is crucial to conduct localization not just for… Read more
ASO and App Localization: The Essential Strategy to Grow User Base
In this post, ASOdesk and Inlingo have teamed up to tell you about game and app localization. Based on our experience, we think that it is essential to localize both… Read more