Alexander Vereshchagin
Alexander Vereshchagin
Alexander Vereshchagin
Alexander Vereshchagin
avtrener@gmail.com
Alexander Vereshchagin — Head of Organic Traffic. Alexander does ASO for foreign markets — primarily for East Asia. He works daily with 10 languages and adapts ASO to different cultures. Since 2016, he has been the author of books in the publishing houses “IPIO” and “Exmo”.
All articles by author
08.09.2022
12 min read

How to conduct app page localization for Indonesia

Indonesia ranks 4th in the world in terms of the number of smartphone users, and about 198 million people speak Indonesian. In this article, we will tell you what features should be taken into account when localizing an app page into Indonesian, how to search for keywords, and compile text and visual metadata for Indonesian users. Read more

Alexander Vereshchagin
Alexander Vereshchagin
Alexander Vereshchagin
Alexander Vereshchagin
avtrener@gmail.com
Alexander Vereshchagin — Head of Organic Traffic. Alexander does ASO for foreign markets — primarily for East Asia. He works daily with 10 languages and adapts ASO to different cultures. Since 2016, he has been the author of books in the publishing houses “IPIO” and “Exmo”.
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11.08.2022
14 min read

How ASO specialists should localize apps for the Korean market

South Korea ranks fourth in terms of developers' revenue, behind only China, the United States, and Japan. So, entering the Korean market can become a good point of growth and help increase the revenue for app publishers. In this article, we will explain how to localize an app’s text metadata into Korean and what important things to consider in the process. Read more

Marine Nozerand
Marine Nozerand
Marine Nozerand
Marine Nozerand
marine@apptamin.com
Marine is a Content Manager for Apptamin, a creative agency specializing in app videos (video ads, app store videos, etc.). She writes about app marketing and ASO for Apptamin's blog: The Boost.
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28.07.2022
10 min read

Checklist for visual optimization in the App Store and Google Play

Visual assets are one of the first things the user sees and can be very influential in the download process. Users will rely on your visual app icon, screenshots, and videos to decide whether to install your app or mobile game. So read on to find out how you can make the best of them and boost your conversion rate in the process. Read more

Julia Suliagina
Julia Suliagina
Julia Suliagina
Julia Suliagina
is@asodesk.com
Asodesk Content Manager. She writes newsletters and articles in blog. Make all complex topics in ASO easy and interesting.
All articles by author
04.07.2022
21 min read

Top 18 app promotion challenges you can solve with Asodesk

To effectively promote an app in the App Store and Google Play, publishers need to conduct App Store Optimization, work with reviews, as well as study competitors and the market. In this article, we will explain how to solve all these tasks with the help of Asodesk. Learn about all the features on the platform in one guide and learn how to apply them to your work. Read more

Alexander Vereshchagin
Alexander Vereshchagin
Alexander Vereshchagin
Alexander Vereshchagin
avtrener@gmail.com
Alexander Vereshchagin — Head of Organic Traffic. Alexander does ASO for foreign markets — primarily for East Asia. He works daily with 10 languages and adapts ASO to different cultures. Since 2016, he has been the author of books in the publishing houses “IPIO” and “Exmo”.
All articles by author
26.05.2022
12 min read

How ASO specialists can conduct app page localization for Japan

In this article, we will analyze the features of the Japanese language and the rules for compiling adequate requirements for a translator. We will also explain what to take into account when collecting the semantic core and doing textual and visual optimization, as well as share app localization tips. Read more

Julia Suliagina
Julia Suliagina
Julia Suliagina
Julia Suliagina
is@asodesk.com
Asodesk Content Manager. She writes newsletters and articles in blog. Make all complex topics in ASO easy and interesting.
All articles by author
21.04.2022
10 min read

Top 21 free tools for app promotion in the App Store and Google Play

Many tasks for app promotion can be solved without any budget — just using free tools. We have made a selection of 20 free tools that allow you to get insights from market research, conduct App Store Optimization, create banners for ads, and analyze app reviews and promotion efficiency. Read more

Julia Suliagina
Julia Suliagina
Julia Suliagina
Julia Suliagina
is@asodesk.com
Asodesk Content Manager. She writes newsletters and articles in blog. Make all complex topics in ASO easy and interesting.
All articles by author
18.03.2022
7 min read

How to choose keywords that will generate revenue for your app

Your app might get into the top and gain organic installs, but still fail to generate revenue. So, which keywords will make a profit for your app? Read this article to find out. Read more

Artiom Tkachuk
Artiom Tkachuk
Artiom Tkachuk
Artiom Tkachuk
art@asodesk.com
Asodesk Expert & ASO manager at Onde.app, platforms for creating branded taxi applications and other on-demand services. Over 200 applications in 75 countries. The number of active users is more than 1.3 million people. Artiom has been engaged in ASO for 4 years, he is an ASOdesk blog columnist, and a speaker at different conferences.
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24.02.2022
11 min read

How to measure ASO results in the App Store and Google Play

In this article, we will tell you which KPIs to pay attention to when measuring the impact of ASO, as well as discuss the mistakes that beginners make when analyzing app performance. Read more

Julia Suliagina
Julia Suliagina
Julia Suliagina
Julia Suliagina
is@asodesk.com
Asodesk Content Manager. She writes newsletters and articles in blog. Make all complex topics in ASO easy and interesting.
All articles by author
28.01.2022
9 min read

13 rules for working with app metadata in the App Store and Google Play

App positions in the App Store and Google Play directly depend on metadata, such as the title, subtitle, promo text, short description, and full description. In this article, we have… Read more

Artiom Tkachuk
Artiom Tkachuk
Artiom Tkachuk
Artiom Tkachuk
art@asodesk.com
Asodesk Expert & ASO manager at Onde.app, platforms for creating branded taxi applications and other on-demand services. Over 200 applications in 75 countries. The number of active users is more than 1.3 million people. Artiom has been engaged in ASO for 4 years, he is an ASOdesk blog columnist, and a speaker at different conferences.
All articles by author
16.12.2021
6 min read

How to optimize your Android app description for Google with Natural Language

For Google Play to categorize your app and promote it in Similar Apps, you need to use Google Cloud Natural Language. Learn how you can use this tool to create an effective description that will improve your app's ranking. Read more

Julia Suliagina
Julia Suliagina
Julia Suliagina
Julia Suliagina
is@asodesk.com
Asodesk Content Manager. She writes newsletters and articles in blog. Make all complex topics in ASO easy and interesting.
All articles by author
10.12.2021
12 min read

15 insider tips for working with app keywords in Asodesk

In this article, we will discuss useful Asodesk features that you might not have known about before. This will help you significantly speed up the process of searching for keywords and preparing metadata. Find out how to simplify ASO and never miss a single important search query. Read more

Artiom Tkachuk
Artiom Tkachuk
Artiom Tkachuk
Artiom Tkachuk
art@asodesk.com
Asodesk Expert & ASO manager at Onde.app, platforms for creating branded taxi applications and other on-demand services. Over 200 applications in 75 countries. The number of active users is more than 1.3 million people. Artiom has been engaged in ASO for 4 years, he is an ASOdesk blog columnist, and a speaker at different conferences.
All articles by author
19.11.2021
13 min read

Checklist for App Store Optimization in Google Play

I shared the basic principles and features of Google Play store optimization and explained how to work with titles, descriptions, icons, screenshots, reviews, and events to promote apps on Google Play. Read more