On the App Store, starting from May 16, 2019, to the present, Apple stopped indexing subtitles with 30 symbols. If your app has 30 characters in the subtitle, so the last word won’t be indexed by the App Store.
Posts tagged as “app ranking”
The Mobile apps and games market has become so competitive that most developers have to make more and more effort, so that potential users are able to find their applications amongst the vast amount of similar products.
One thing that is very important for App Store Optimization is data accuracy; that is why you should choose ASO tool wisely. Starting from iOS 11 the App Store in search listing started showing Apple Search Ads, Developers pages, Stories, in-app purchases, and subscriptions.
People frequently ask us about why would anyone need iterations? Why can’t you just get all of the search queries at once and optimally place them into the application meta data? We believe that there are at least 3 reasons for them.
Competition between App Store applications is immense — using standard methods of work with metadata is not enough anymore, when it comes to acquiring the necessary number of users. It is necessary to work with visual components of the page, with localizations and user reviews, and to look for new, unobvious ways of drawing users to the application page.