In this post, ASOdesk and Inlingo have teamed up to tell you about game and app localization. Based on our experience, we think that it is essential to localize both the interface and creative assets of a game and its app page on the App Store and Google Play.
Posts tagged as “App Marketing”
We are happy to announce beta testing of new tool: StoreConsole. The tool makes updating and creating metadata for the App Store easier. We hope it will save your working time. StoreConsole keeps all versions of your app’s metadata from the very first release and saves your time on app updates.
Here you can find the ASO news digest, updates from the App Store and Google Play that happened in October. We are trying to collect here small news, that are discovered by ASO experts and can help you to better navigate in latest changes in both stores.
It’s not enough to just draw users to the product page on the App Store or Google Play as part of your ASO strategy. Your goal is to get people interested and lead them to installing the app. You have to maximally optimize all the graphic elements on the app page, because the visual part affects conversion into installs.
We decided to try a new ASO news format for us. Every month we will publish the most interesting news from the ASO world which collected Altai Zeynalov, creator of the ASO Secrets Channel on YouTube.
This article is a part of our study of popular searches in Germany. In this article, we will analyze in detail how users in the selected country are searching for games, and in which subcategories is possible to find the more search traffic.
Chinese market continues to grow and many mobile developers still consider it a real titbit, because its mobile audience alone makes 1,132 million people, according to Jihuang’s statistics. In 2018, Chinese users have spent 3,720 million hours on mobile apps daily, which is 17.3% higher, than in 2017.