ASO news digest for June 2024
Apple introduced win-back offers, deep links for custom product pages, App Intelligence, and other important updates at WWDC24. Google suspended the expansion of real-money games on the Play Store. Aptoide introduced its alternative iOS Game Store in the EU. Read more
ASO news digest for May 2024
At I/O 2024, Google announced that developers can now create custom store listings for specific search keywords. Store listings on Google Play now display screenshots, ratings, and reviews specific to each device type. Microsoft is planning to launch a mobile Game Store in July. Read the most important ASO news from the App Store, Google Play, and Microsoft. Read more
ASO news digest for April 2024
Apple Search Ads platform is now available in Brazil and eight other Latin American countries. Google Play Store Search tab redesign introduces a persistent bottom bar. AltStore appeared on iOS in Europe. Read the most important news for ASO specialists and app publishers in our latest digest. Read more
ASO news digest for March 2024
Apple unveiled new options for app developers in the European Union, including direct distribution from developers' websites. Google Play announced AI-powered FAQs and recent YouTube videos for game apps. Read all the latest news from the App Store and Google Play in our digest. Read more
ASO news for January 2024
Apple has officially allowed developers to use alternative app stores in the European Union, but the new rules have sparked developer outrage. Google will allow more real-money games on the Play Store. Read all the latest news from the App Store and Google Play in our digest. Read more
Step-by-step instructions on how to publish an app on Google Play Store
Google Play has 2.5 billion active users per month in over 190 markets worldwide, making it one of the best app stores for attracting traffic to your app. In this article, we will guide you through the process of publishing your app on the Play Store and how to promote it using ASO (App Store Optimization). Read more
ASO news digest for December 2023
ASO specialists observed an unexpected drop in app rankings in the App Store. Google may be testing a new version of search on Play Store. Read all the latest App Store Optimization news from the App Store and Google Play in our digest. Read more
ASO news for November 2023
Google introduced stricter app testing requirements and extended review time for new apps. EU iPhone users may gain access to apps outside the App Store next year. Open AI announced customizable GPTs and a store for them. Read all the latest ASO news from the app stores in our digest. Read more
Black Friday at Asodesk: up to 40% off all plans
From November 20–26, Asodesk is offering a Black Friday special — you can get up to 40% off all plans for ASO and work with reviews. In this article, we will tell you more about the promotion, share results users have achieved thanks to Asodesk, and remind you of the recent changes to our platform. Read more
ASO news digest for October 2023
Apple announced new delivery metrics in the Push Notifications Console. Google will release AI apps to easily report offensive content. Angle Agency is offering up to 30% off all ASO services until November 30. Read all the latest App Store Optimization news in our October digest. Read more
ASO news digest for September 2023
Apple announced that pre-orders by region are now available. Google Play Store introduced "The Play Report" YouTube Shorts series. Asodesk introduced the global update of its navigation. Read all the relevant App Store Optimization news from the App Store, Google Play, and Asodesk in this digest. Read more
Promote an App Faster with Asodesk’s New Navigation
Introducing Asodesk's biggest navigation update since 2020. We conducted dozens of interviews with ASO specialists to help create the most intuitive and efficient product that is easy to master for specialists of any level. Learn how the new navigation works, how tool names have changed, and what to expect from Asodesk in the future. Read more