Konstantin Shabanov
Konstantin Shabanov
Konstantin Shabanov
Konstantin Shabanov
ks@blackbears.mobi
I am Head of Marketing of the Black Bears team. I manage the process of User Acquisition and ASO. I regularly share my experience and tips on mobile app marketing in ASOdesk articles and webinars
All articles by author
15.04.2021
6 min read

From “angry guy yelling” to game graphics: A/B testing of the Towerlands app icon

In this article, I will tell you how to conduct A/B tests of the gaming app icon. I'll share my insights and show you which icon options worked best and worst for Towerlands. Read more

How Icon, Screenshots, and Title Update Boosted the App’s Conversion by 32%

To motivate a user to download an app, it should grab their attention: an icon, screenshots, and a title, individually or together can accomplish this task. I saw it for… Read more

Nika Grigorieva
Nika Grigorieva
11.06.2019
6 min read

How to Make your Data Analysis of Traffic on the App Store Clear and Effective

Dmitry Kofman, the ASO Director for Gambino Slots, told us how they work with App Store Connect data and why correct data visualization is essential for both the ASO manager… Read more