In this post, we, ASOdesk and INLINGO decided to tell you about the localization of apps and games. Based on our experience, we think that it is essential to localize both the interface and creative assets of the game and the app page on the App Store and Google Play.
Posts tagged as “Localization”
Recently in the App Store Connect were added new languages: Arabic and Hebrew. Now developers can localize their applications for users in the countries where these languages are dominated.
Before ultimately publishing your app to App Store and Google Play, it is essential to check all the text information and verify the amount of characters according to the requirements of a store. We have collected all the answers to the most frequently asked questions asked by those, who begin to exploring the topic of App Store Optimization (ASO). We hope that our recommendations will help you in your first steps and will further help you save time on working with metadata.
Most articles regarding app store optimization on the App Store and Google Play are focused on getting an app in top by relevant keyword searches.
It
seems that you only need to create a semantic core, localize your application
to various languages, estimate the traffic and, voila, you have a range of
organic installs.
But is it actually so? Not quite.