Often, the correct selection of keywords and knowledge of App Store algorithms become the main influences of ASO success. In this case, I will tell you how the new app appeared in the App Store suggestions — thanks to which, it started receiving hundreds of installs. Read more

The Google Play Experiments Tool is among the most effective ways to increase your app’s visibility and conversion rate. In this post, let’s take a look at how Google Play Experiments work, the recent updates you need to know about, and other important details to ensure you get your app working optimally. Read more

At the WWDC22, Apple shared important updates for app publishers: new Benchmarks in App Analytics, Live Activities, Shared with you API, Apple Pay later, and more. Google will pay U.S app developers $90 million. Asodesk turned 6 years old, and we also became a leader in ASO according to the G2 summer report. Read more

To effectively promote an app in the App Store and Google Play, publishers need to conduct App Store Optimization, work with reviews, as well as study competitors and the market. In this article, we will explain how to solve all these tasks with the help of Asodesk. Learn about all the features on the platform in one guide and learn how to apply them to your work. Read more

Read how user suggestions helped increase revenue by 48%. Learn how we raised our app rating from 2.4 to 4.1 thanks to strategic placement of the “rate us” pop-up. Read more

Asodesk turns 6 in June and we want to celebrate the day with you. Instead of cake and champagne, we have a useful bonus — a 35% discount on all annual plans and 20% off all monthly plans for ASO and Replies to Reviews. The offer is valid until June 26 and you can find all the details in this article. Read more

On June 6–10, the long-awaited WWDC 2022 is taking place, and the Apple team has already shared updates on its operating systems. We watched the conference and collected 10 great iOS 16 updates that could affect your app work, promotion, and internal app metrics. Discover the top-10 changes that can help publishers improve their apps. Read more

Apple will allow developers to increase subscription prices in the App Store without notifying users. Google introduced Custom Store Listing improvements, ultra-low prices, new subscription capabilities, and added accessibility tags. Asodesk has added an Estimated Installs metric to the Keyword Table. Read the most important ASO news for May in our digest. Read more

Now you will know how many installs each keyword can bring to your app. The new Estimated Installs metric in the Keyword Table lets you decide which words you should or should not add to your metadata. Read more

In this article, we will analyze the features of the Japanese language and the rules for compiling adequate requirements for a translator. We will also explain what to take into account when collecting the semantic core and doing textual and visual optimization, as well as share app localization tips. Read more

When developers improve apps according to user reviews, their loyalty, install numbers, and app conversion increase. In this article, we explain how to competently develop a mobile product using reviews in the App Store and Google Play. Read more

Apple will delete outdated apps from the App Store. Google starts implementing a Data safety section in Google Play. Asodesk now allows you to reply to reviews via Email and Slack. Read more