Your app might get into the top and gain organic installs, but still fail to generate revenue. So, which keywords will make a profit for your app? Read this article to find out. Read more

In this article, we'll explain how to respond to negative reviews in order to change users’ opinions. You will also learn how to remove negative reviews from Google Play Store and App Store if moderation doesn't respond to complaints. Read more

Apple allowed App Store Small Business Program members to transfer apps to another account. Google postponed the launch of the “Data Safety” section on Google Play until July 2022. Asodesk updated the free ASO Growth Hacks email course. Read more

In this article, we will tell you which KPIs to pay attention to when measuring the impact of ASO, as well as discuss the mistakes that beginners make when analyzing app performance. Read more

I worked as a tender manager but decided to try her hand at App Store Optimization. In just 2 months, I mastered a new profession, promoted an app to the top of the App Store for a number of requests, got a job offer, and switched to flexible hours and remote work. Read how I did it in this case study. Read more

January was a very productive month for Apple: 10 important news updates came out at once. Custom promo codes for subscriptions and ads for Custom Product Pages have been added to the App Store. A tab with suggestions will appear on Google Play. And Reviews & Replies Board in Asodesk now has a new filter. Read more

App positions in the App Store and Google Play directly depend on metadata, such as the title, subtitle, promo text, short description, and full description. In this article, we have… Read more

We have come up with a way to help you respond to Google Play and App Store reviews up to four times faster and reduce customer support costs. Read how to automate your work with reviews so you can allocate more time and effort to solving complex user problems, rather than routine tasks. Read more

We spoke with experts in mobile app marketing from Phiture, App Growth Summit, REPLUG GmbH, Ada Health, Belka Games, Appbooster, and Diveo Media about what's happening in the mobile market and what to expect in 2022. Read more

In the last month of 2021, Apple gave us a gift: the long-awaited A/B testing features and custom app pages in the App Store are now available. Google clarified the requirements for app subscriptions on Google Play. Asodesk now has translations of reviews and more detailed statistics in Rating Analysis. Read more

For Google Play to categorize your app and promote it in Similar Apps, you need to use Google Cloud Natural Language. Learn how you can use this tool to create an effective description that will improve your app's ranking. Read more

In this article, we will discuss useful Asodesk features that you might not have known about before. This will help you significantly speed up the process of searching for keywords and preparing metadata. Find out how to simplify ASO and never miss a single important search query. Read more