Google Play has 2.5 billion active users per month in over 190 markets worldwide, making it one of the best app stores for attracting traffic to your app. In this article, we will guide you through the process of publishing your app on the Play Store and how to promote it using ASO (App Store Optimization). Read more

ASO specialists observed an unexpected drop in app rankings in the App Store. Google may be testing a new version of search on Play Store. Read all the latest App Store Optimization news from the App Store and Google Play in our digest. Read more

Google introduced stricter app testing requirements and extended review time for new apps. EU iPhone users may gain access to apps outside the App Store next year. Open AI announced customizable GPTs and a store for them. Read all the latest ASO news from the app stores in our digest. Read more

App Store Optimization (ASO) helps your app to reach the top spot in the search results and gain thousands of installs from the App Store and Google Play. We created a complete guide on how to work with ASO in 2024. Here you will find answers to the most important ASO questions: how to collect a semantic core, create effective visual and textual metadata, use In-App Events, LiveOps, Custom Product Pages, influence browse traffic, and work with alternative stores. Read more

From November 20–26, Asodesk is offering a Black Friday special — you can get up to 40% off all plans for ASO and work with reviews. In this article, we will tell you more about the promotion, share results users have achieved thanks to Asodesk, and remind you of the recent changes to our platform. Read more

Apple announced new delivery metrics in the Push Notifications Console. Google will release AI apps to easily report offensive content. Angle Agency is offering up to 30% off all ASO services until November 30. Read all the latest App Store Optimization news in our October digest. Read more

Apple announced that pre-orders by region are now available. Google Play Store introduced "The Play Report" YouTube Shorts series. Asodesk introduced the global update of its navigation. Read all the relevant App Store Optimization news from the App Store, Google Play, and Asodesk in this digest. Read more

Introducing Asodesk's biggest navigation update since 2020. We conducted dozens of interviews with ASO specialists to help create the most intuitive and efficient product that is easy to master for specialists of any level. Learn how the new navigation works, how tool names have changed, and what to expect from Asodesk in the future. Read more

If you are an SEO specialist who has been asked to conduct App Store Optimization (ASO) for a company, this article is for you. In this article, we discuss how ASO can help businesses, what the difference between ASO and SEO is, what ranking factors are important to consider when optimizing, and how one can quickly master all 8 stages of ASO. Read more

Apple added a System Help Screen for payment issues with iOS apps. Google changed the “Ads” badge to “Sponsored” on Google Play. Asodesk conducted research on new search suggestions on the App Store. Catch up on all important App Store Optimization news from the App Store, Google Play, and Asodesk in this digest. Read more

We've identified new popular search suggestions on the App Store over the past week from various countries. The goal of this article is to help you understand shifts in user demand across the USA, United Kingdom, China, Japan, Germany, Canada, and other countries. Continue reading to find out which new keywords could boost traffic to your app. Read more

Google unveils a revamped Play Store for large-screen devices. App Store price changes took effect on July 25 for the Egypt, Nigeria, Tanzania, and Türkiye storefronts. Asodesk has introduced a Tags Analysis Tool and Integration with Usedesk. Read more