Digest ASO News, August 2020
Last month, Apple quarreled with everyone: Facebook, WordPress, FAS, and especially Epic Games. Google meanwhile backed Apple in the fight and bypassed the requirements of the EU regulation. We delivered… Read more
What to consider optimizing the app page for foreign languages
If you plan to expand your app’s geography, you need to localize its metadata into other languages. This will help cover additional users and overtake competitors in local markets, but… Read more
Digest ASO News, July 2020
In July Digest, we’ll talk about new regulations for app stores, changes to Google Play rules, the launch of App Store Connect API, discuss the latest new ASOdesk product —… Read more
New Free Tool Keyword Density Counter
We are glad to present to you the Keyword Density Counter — a new free tool for Keyword Research and description optimization for Google Play. Read more
New Google Play Top Charts, Category Rankings, and apps version numbers on Keyword Analytics charts and ASO Dashboard charts
We are glad to present you new tools and updates: Google Play Top Charts that ensures full support for overall charts and categories; Google Play Category Rankings for tracking app… Read more
ASO tears: 9 misconceptions about ASO specialist’s work
In addition to the difficult process tasks, each ASO specialist meets really challenging clients. Ekaterina Sibirko, the ASO specialist at Flo Health and ASO expert at ASOdesk, told what misconceptions… Read more
New ASOdesk tools: CVR Benchmark, App Store Daily Impressions, and Keyword Manager, Daily Keyword Stats updates
We are glad to present you new ASOdesk tools! CVR Benchmark analyzes the conversion rate for apps and games in 100 countries around the world across all traffic sources on… Read more
How to work with Oriental languages on the App Store and Google Play
Greetings. My name is Nikita Lobanov, I’m an ASO Expert at ASOdesk. In this article, I will talk about the peculiarities of Keyword Research and compiling metadata in Oriental languages:… Read more
ASO News Digest, June 2020
We restart our monthly column of ASO news review. In the June Digest we will review the results of WWDC 2020 conference, redesign of Google Play Console and discuss new… Read more
Everything an ASO specialist needs to know: 9 videos
The first ASOdesk Academy for English-speaking audiences was held in June. During one week our students mastered all the intricacies of app store optimization. Students learned how to optimize applications… Read more
What affects the position of the app on the App Store and Google Play?
To bring an application to top positions of App Store and Google Play, one needs to know what affects its placement. In this article Sergey Sharov, co-founder of ASOdesk and… Read more
Top 12 mobile app marketing strategies
If you are not getting the desired results from your app promotion, you may be missing out on effective mobile app marketing strategies. In this article, we will explain the best marketing strategies for apps, discuss when you should implement them, and show how to apply them to your app. Read more