ASO news digest for June
At WWDC 2021, Apple announced new features in the App Store: In-app events, A/B testing, and custom app pages. Google started accepting applications for a fee reduction of 15%. Asodesk was rebranded, changed the interface, and added new tools to automate work with reviews. Read all the top news stories in our digest. Read more
Asodesk now automatically responds to reviews and selects tags for them
You no longer need to work with each review manually. Save time analyzing and responding to reviews with Asodesk's automated tools. Read more
Recap of the Top 7 reports from the App Promotion Summit USA 2021
Read our recap of these seven standout reports from the App Promotion Summit USA 2021. You will find insights on app growth in 2021, app marketing and UA, choosing a country for the organic growth of your app, using different app marketing data for ASO, and how to get Apple’s user permission on data tracking. Read more
Asodesk’s new interface: what’s changed
We took the first step in comprehensive redesigning of the Asodesk interface, by completely changing the navigation bars in the user's account — including the header and the menu. Now you can navigate the system faster. Let's discuss each of our updates. Read more
Rebranded Asodesk: introducing our new corporate identity
For the first time in five years, Asodesk has renewed its corporate identity. Read this article to find out how we came to this, why we did it, and how it turned out. Read more
You can now integrate ASOdesk with Zendesk
Respond to user reviews from app stores and other sources in one place. Transfer reviews using ASOdesk and work with them in Zendesk or Omnidesk. You can also choose which reviews you want to import into Zendesk. Read more
Digest ASO News, May 2021
In May, Google announced a new requirement for publishers, who now need to post information about collected data on the app page. Apple clarified age rating settings in App Store Connect. ASOdesk is giving away 5 gifts to celebrate our 5th birthday. Find out more about this news and do not miss out on the gifts that will help your app grow. Read more
How to save time building your app’s semantic core
Building a semantic core is the longest and most labor-intensive stage of ASO. It takes up to 70% of ASO specialists' time. We made an app store optimization guide on how to build a semantic core faster and avoid missing any important queries. Read more
Top 10 ASO mistakes that even big brands make
Ryan Kelley wrote an article about the most typical App Store Optimization mistakes. These errors make ASO less effective, negatively affect the level of installs and contribute to lower app rankings in search. Read the article and try to avoid these mistakes in your ASO strategy. Read more
New features for quick analysis of reviews and traffic by keyword at ASOdesk
In April and May, we added many useful monitoring and analytics features to ASOdesk. You can now save filter settings to the reviews tools board, which speeds up the analysis process. New ASO features and tools show traffic history per request, the dynamics of positions, and competition for keywords. Read more
Digest ASO News, April 2021
Google is developing significant changes to its application metadata requirements. Apple released iOS 14.5 and added the tag search feature, as well as ads in Suggested. ASOdesk added new capabilities for app review analytics. Learn all about the new Google Play rules and the App Store changes in our April digest. Read more
How the new tag search works in the App Store
On April 29, Apple officially announced the tag search feature, which is now available to all users in the US, Canada, England, and Australia. We are going to analyze how this feature will function and affect the work of ASO specialists. Read more