ASOdesk Index Germany Apps: Brand and Non-Brand Searches
One of the ASO manager’s objectives is looking for keyword searches that can significantly boost an app’s visibility in search listing. This requires the analysis of relevant keyword searches and… Read more
Trends 2019: Visual Optimization for Mobile Games
Mobile games market is even more competitive, than the mobile app market. The number of games on both platforms constantly increases. In 2018, the App Store had 811,911 games, while… Read more
Do in-app purchases affect ASO for App Store?
Competition between App Store applications is immense — using standard methods of work with metadata is not enough anymore, when it comes to acquiring the necessary number of users. It is necessary… Read more
Apple launches Apple Search Ads in 46 countries
Apple is launching the most extensive update for Apple Search Ads. Apple just added 46 countries to Apple Search Ads. Read more
Top 7 Mistakes Made by ASO Rookies
At ASOdesk, we believe that ASO (App Store Optimization) isn’t rocket science. For us, ASO is a properly adjusted set of processes on semantic core building, its analysis, and identification… Read more
Game Search Index: Augmented reality games are the future
After the release of Pokémon GO, augmented reality has became the most popular subcategory of search request in the App Store. The ASOdesk.com team has conducted its own study of App… Read more
Search Brand Index: What are US and UK over branded iOS app types?
Second subcategory research in the field of mobile search traffic by ASOdesk team. Now it’s time to identify — what percentage of mobile traffic goes for brands, and how many percents of… Read more