Marketing Manager, ASOdesk
Tel: +1 952 232 5785https://join.skype.com/invite/njvkeuwxM1I4
ASOdesk, a Moscow-based company that is focused on helping app developers make their mobile apps more discoverable in both the iOS and Android app stores, has raised $1M round of funding from Embria.
The company was founded in 2016 by the students of the Moscow Institute of Physics and Technology as their thesis project, however the startup has grown rapidly and become a real business. ASOdesk provides tools for App Store Optimization (ASO), competitor Insights, app monitoring, and store analytics and has already become a leading ASO solution in CIS countries. ASOdesk is used by more than 25,000 mobile app developers from 80 countries. Among the clients are ABBYY, Yandex, OneTwoTrip, LovePlanet, Zimad, Kaspersky, and others.
ASOdesk has two unique indicators to assess the popularity of search queries in app stores, Traffic Score and Estimated Search Installs. Neither Apple nor Google have comparable indicators. Apple provides only a 5 to 10 Search Ads Popularity score and inside Google Play Developer Console you can find only queries that lead to installs.