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Posts tagged as “app store oprimization”

4 ASO Life Hacks: Reaching out to More Users and Increasing Installs

Nika Grigorieva

High competition on the mobile app market makes developers look for more new ways of their products’ promotion. When the main ASO tools have already been put to use, additional methods come into play, effectively helping with app promotion by keyword and category searches. We have made a list of several life hacks that will help you increase the amount of your app downloads through several simple steps.


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Visual Optimization Trends for App Store product page in 2019

Nika Grigorieva

Strategy alone is not enough to draw users to an App Store product page within the ASO. Your objective, as an ASO manager, is getting people interested in an application and ultimately installing it. You have to optimize all the graphic elements on the app page to the limit, because the visual part affects install conversion rate. Function description on screenshots has to not only inform your potential customers, but rather has to convince them in the product’s utility.


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